Robert T. Kiyosaki is the renowned author of Rich Dad Poor Dad , the
Cash Flow Quadrant and many
others, including The Business School :
There's simply no denying the success
and credibility of Robert Kiyosaki. Not only does he write books for those
who want to make money but he is an international speaker on the subject.
Robert Kiyosaki supports and writes
about the value of the network marketing opportunity but remains impartial and
doesn't support any particular company.
In his book Rich Dad Poor
Dad , he quotes his 'rich dad' as saying "The richest people in
the world look for and build networks, everyone else looks for work."
Successful people in business form
their own networks for success. The formation of networks results in unlimited
income potential through leverage. This is the use of not just your own efforts
and money but uses the money, time and efforts of others. This impact on your
business can be exponential.
Robert Kiyosaki focuses on the network
marketing industry in his book The Business School For People Who Like
Helping People which he wrote with Sharon L. Lechter.
For much of his life, Robert had many
prejudices about the network marketing industry, but after years of research
and interviewing leaders he says:
"I met some of the most
intelligent, kind, ethical, moral and professional people I have met in all my
years of business".
He admits that once he got over his
prejudices and met people that he respected and related to "I found the
heart of the industry".
Now he 'gets it'. He can see what those
of us in the network marketing industry have known all along.
There is more to this business than
money, although money is a GOOD thing.
Finally, someone is saying really good
things about network marketing!
So What Are The Eight Hidden Values Of A
Network Marketing Business, Other Than making Money?
This is a brief review of the eight
values and should only make you want more, so get ready to read the book.
Here are what Robert Kiyosaki
recognizes as the Eight Hidden Values of Network Marketing Other than
Money.
Value#1: Life Changing Business Education
The number one reason he recommends
network marketing as a business is for its system of education.
It's important to look beyond the
products and the compensation plan and look into the heart of the company. Is
it a company that is interested in educating you? You need to learn about the
company as well as their products. What sort of training is provided?
Value#2: The Value of Changing Quadrants
instead of just changing jobs
In his book CASHFLOW
Quadrant the differences between the four quadrants are explained.
E=employee, S= Self-employed or small business owner, B=business owner and I=
Investor.
According to Robert Kiyosaki we should
all strive to be in the 'B' or the 'I' quadrants.
A 'B' or big business owner can leave
his or her business for a year or more and it will continue to prosper and even
grow.
A self-employed (S quadrant) is the
quadrant of very hard work. Many small businesses fail because of exhaustion,
financial and/or physical.
Network Marketing is a business model
that can take you from the 'E' or 'S' quadrant to the 'B' or 'I', where you want
to be.
Value#3: the Value of Access into a B
quadrant Business
Entering into a 'B' quadrant business
can be a very expensive exercise. Network Marketing is a business that provides
access to the 'B' quadrant at a more affordable price and with a lot less
effort.
Value#4: The Value Of Investing Into The
Same Investments The Rich Invest In.
The 'rich' can invest in things that we
regular folks can't.
This is because the American Securities
and exchange Commission also known as the SEC requires that an individual have
an annual salary of at least $200,000 a year or $300,000 a year per couple in
order to be classified as an 'accredited investor' allowing you access to the
inner sanctum of investing.
Robert Kiyosaki suggests people look
into network marketing because of the investment advantages it offers. Those
who are successful in MLM can afford to invest in the same things as the very
rich.
Value#5: The Value of Living Your Dreams
One of the most important values of a
network marketing business is that going after and living your dreams is
stressed. Dreams are usually much more than monetary and go way beyond material
things. These dreams often include charity, funding schools or churches and
more.
Dream Big.
Value#6: What is the Value of a Network?
The power and the value of a networked
business is that it grows exponentially, not arithmetically. Let me explain
briefly.
Robert Metcalf is a man who among other
things is one of the people credited with the discovery of the ether-net. He
has come up with a Law called Metcalf's Law.
It says: A network's economic value =
No. Users squared.
In other words, if you are the only one
in your business your economic value is 0. Once you have someone else in your
business with you, the economic value has gone from 0 to 4. When there are
three of you the value goes from 4 to 9.
This is exponential growth, not
arithmetic. Your efforts are now being 'leveraged'. This is the value of
network marketing.
Value#7: How Your Values Determine Your
Reality
I think this is just about the most
important value. Recognizing that your core values determine your reality. Once
you know and understand this concept, you can focus on changing your values and
then getting different results. This is a really good chapter and is important
to spend some time in it.
Robert Kiyosaki explains it like this.
If someone values 'job security' then they will most likely be in the 'E'
quadrant, an employee. If their value was being an individual, doing things on
their own, then they would most likely find themselves in the 'S' quadrant or
the hard working self-employed.
If you're core value is fear of taking
a risk, then you would be finding yourself focusing on the 95% of people who
fail in their small business in their first five years. However, if your core
value was to see beyond the 95% failure rate and focused on the 5% success
rate, then the result is a different reality.
Be willing to be part of the 95% who
don't make it, in order to become part of the 5% who do.
Value#8: The Value of Leadership Robert Kiyosaki once again quotes his
'rich dad' who said: "Money always flows to the leader. If you want more money,
simply become more of a leader."
One of the most important values you
can get from a network marketing business is leadership training. Leadership is
necessary for the success in the 'B' quadrant.
Educating yourself is one of the most
important things you can do to be a success in network marketing.
Reading Robert Kiyosaki's book Rich
Dad's The Business School For People Who Like Helping People should be
part of your education.
Your spirit will be lifted and your
values and dreams expanded.
Avoid failure, read "YOUR FIRST YEAR IN NETWORK MARKETING".
Avoid failure, read "YOUR FIRST YEAR IN NETWORK MARKETING".
To Your Success!


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